Wednesday, November 30, 2011

Level 7 Final project sep-dec 2011

Well, we got to the third term. Time to work on finishing the project. But what's the project about? well, we are designing a campaign for our most important event. "Chinita's Fair". This time the products created for the campaign will be exhibit it in our URBE EFL Center in SL.

An advertising campaign is a specific course of action designed to advertise a company, cause, or product that employs an intentional and carefully coordinated series of marketing tools in order to reach the target audience. The end purpose of any ad campaign is to boost awareness of the subject matter and generate demand. The exact structure of the advertising campaign will often depend on the nature of the product or cause and the target audience that the campaign is designed to reach. 
While specifics vary from one advertising campaign to another, some of the same tools are used in just about any campaign. Both print and electronic media are often used to generate attention and enthusiasm for the subject of the campaign, often with the logical and timely launch of different tools at specific points in the overall campaign. While in time past, electronic media referred more to television and radio broadcasts, that component now includes tools such as online banner ads, text messaging, and email advertisements.

We have to thank professor Nuris Zambrano for the help she gave us in this project. On her visit to our class she left us some guidelines on how to work with a campaign:

Graphic Concept:
Selecting key words
2- 3 meaningful terms
Singtagmatic relation

Main features of the event:
Composition: format orientation, diagram and reticule

Design determiners:
selecting the image style
graphic elements
Visual rhetoric
Advertising: message alignment and heading

Final Project Groups:
Group Number 1
Mariangela Boscan, Claret Cuberos, Jennifer Drumond and Jennifer Godoy.

Group Number 2
Andrea Finol, Andrea Suarez, Mauricio Martinez and Jennifer Peña.

Group Number 3
Victor Aular

Group Number 4
Leonardo Reyes

Group Number 5
Henry Maldonado, Giovanna Hernandez and Claudia Flores.

Group Number 6
Emigdio Herrera and Vanessa Villamizar.

Stand 7
Maria marcano, Arnaldo Lugo and Patricia Zabala.

Stand 8
Manuel MarquezMaria Bravo, Gustavo Rosales and Naykely Parra

Stand 9
Marysol Rincon, Juan Calixto, Andreina Alves, Andrea Ochoa, Claudia Briceño, Eddie Hernandez

The exhibition of the projects will take place in Second Life. Each group must have a stand to exhibit their proposal for the campaign in world (second life at URBE EFL Center in SL). The stand must include the products designed as well as a description of the project. Include the names of the participants and their avatars.

Students will post their projects in their blogs individually: products, description of the project, individual participation and their opinion of the project. Images and opinions of the experience in Second Life. Images of the Avatars and their names.

Well, this is going to be fun! See you in SL!
Pionia Destiny

Friday, November 25, 2011

Mind maps... How to ...

For our project we should use mind maps to visualize what we want to communicate. This is what Wikipedia define as a Mind map:
mind map is a diagram used to represent wordsideas, tasks, or other items linked to and arranged around a central key word or idea. Mind maps are used to generatevisualizestructure, and classify ideas, and as an aid to studying andorganizing information, solving problemsmaking decisions, writing and speaking.The elements of a given mind map are arranged intuitively according to the importance of the concepts, and are classified into groupings, branches, or areas, with the goal of representing semantic or other connections between portions of information. Mind maps may also aid recall of existing memories.
Now, this is an interesting video that shows up how to create a mind map:

Tuesday, November 8, 2011

Final Project Sep-Dec 2011

Hello, there! Well, we are entering the third term of the trimester and it's time for us to find out how much we have achieved during our time together. Our final project is an interesting assessment exercise... Where we will working different skills like writing, speaking, listening and reading. We'll practice:
  • How to work in groups to collaborate, cooperate, share, teach and learn together.
  • How to integrate different technological tools: creating and designing a power point presentation, audio recording, power point uploading, posting to a blog, sharing in social networks, like facebook, and twitter.
  • Transferring the knowledge got during our classes and using it to talk about different topics from the ones discussed in class.
  • Reflecting on what we have achieved.
  • Leave your mark on this class
Final presentation jan-Apr 2011

Visit these links to see some examples of students work...:

Level 2
Mariany Castro

    For the oral part of the final project:


    Well, if you have any questions.. please.. ask...
    Keep on Shining Love and Peace!

      Saturday, November 5, 2011

      Discovery news: Find great topics for your final projects!

      Looking for a place to find a good topic for your final projects? Well, visit the Discovery News site, where you can find daily news and  resources like nice videos and images as well as great stories.
      This is a video I found there. It tells about how Halloween came to be what people around the world celebrate. Have fun watching it... and Hope yo had a Happy Halloween!!

      Did you know this is the origin of halloween? What's your oinion about celebrating Halloween?

      Keep On shining Love and Peace!